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2007 West Gold Sponsors
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2007 West Silver Sponsor
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2007 West Exhibitors
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Media Sponsors
Goingtomeet.com Conference Directory

2007 East

PLATINUM SPONSORS:
IBM
The Case for an SOA Foundation

GOLD SPONSORS:
Laszlo
Presentation & Demo
Parasoft
Presentation & Demo
webMethods/SoftwareAG
Customer - SOA at National Bank of Canada

SILVER SPONSORS:
Active Endpoints
Wake Up to the Power of ActiveBPEL
WSO2
Session by Asankha Perera

EXHIBITOR PLUS:
Nastel
Monitoring Messaging based SOA
Nexaweb
Enterprise Web 2.0 Reference Architecture - AJAX, SOA, and Open Source
Solstice Software
Presentation & Demo

POWER PANELS:
Virtualization Power Panel
Moderator: Alessandro Perilli - Speakers: Toufic Boubez and Jonathan Clark
SOA Power Panel
Moderator Sean Rhody - Speakers: Fred Holahan and Dave Mavashev and Asankha Perera and Ian Thain
EOS Power Panel
Moderator: Roger Strukhoff - Speakers: Doug Levin and David Temkin

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The Most Significant SOA and Open Source Events of 2007!

Conference News

Java expert Mark Hansen provides a practical introduction to using Java Web services and AJAX to implement SOA. Mark covers creating, deploying, and invoking Web services that can be composed into loosely coupled SOA applications. He begins by reviewing the 'big picture,' including the...
SOA has moved beyond a technology initiative. It is fundamentally about creating an alignment between business and IT -- about driving IT design and deployment decisions from a clear understanding of the business design being automated by IT. Doing so creates an economic context in whi...
As enterprises evolve toward SOA, many underestimate the impact a proper testing strategy has on the enterprise agility and successful realization of the SOA ROI. In fact, the distributed nature of SOA demands a new paradigm on how reusable services are developed, tested, and evolved a...
I will be teaching a one day course on AJAX at the SOA World Conference in New York on June 27, 2007. Details are at http://ajaxbootcamp.sys-con.com/. I will also be leading a session on XML and SOA performance optimization using test automation. The session will include a demonstratio...
SYS-CON Events has created a hands-on, immersive learning experience for all Web developers who want to know the how, what, and why of the tools and concepts behind AJAX (Asynchronous JavaScript and XML), the popular user-interface approach to creating Rich Internet Applications. AJAXW...
The full, expanded five-track program includes tracks on Web 2.0/AJAX and SOA, Tools & Frameworks, Interoperability, Real-World SOA and Enterprise Open Source. Topics covered will include ESBs, Capability Modeling, Outside-In SOA, BPEL 2.0, Service-Oriented Modeling and Architecture, R...
Perilli is the world's leading evangelist in Virtualization industry since 2003, and the author of the popular popular blog www.virtualization.info. As industry analyst, his work is mostly focused in observing and reporting on new and ongoing virtualiation market trends, maintaining a ...
We are teaching yet another one-day Flex Bootcamp on Sunday, June 24 as a part of the SOA World Conference & Expo in New York City. No prior knowledge of Flex is required, but you should understand object-oriented programming and XML. This is pretty intensive hand-on learning (attendee...
SYS-CON Events announced today that Sean Rhody was named the tech chair of SOA World Conference & Expo 2007 East. Rhody is the founding-editor and editor-in-chief of SOA World Magazine and a respected SOA industry expert and a consultant with a leading consulting services company. The...
'For example,' explains Lipton, 'SOA services can be vulnerable to denial-of-service attacks and other problems resulting in costly service level failures. Only the synergy of transaction-oriented operational and security management can achieve visibility into such problems before they...
Kyle Gabhart, SOA Lead with Web Age Solutions, will be presenting 'Service Oriented Patterns and Anti-patterns' at the 11th International SOAWorld 2007 Conference & Expo in New York City, June 25-27, 2007.
Anyone listening to or reading many of the vendor statements and pundit analysis these days can be forgiven if they think that SOA is pervasive across all organizations large and small. However, most complete SOA efforts are still few and far between. In most cases, organizations are w...
The momentum behind Service Oriented systems is intense and the hype machine is in full swing. Consequently, it is tempting to believe that if you slap a SOAP/REST/JSON/etc. wrapper around all your enterprise systems, you will be able to cash in on the service oriented ROI. The fact is...
Virtualization helps to run SAP solutions with more flexibility and lower TCO. SAP is working with a variety of different partners to offer optimal integration of virtualization products, technologies and concepts with enterprise SOA and SAP NetWeaver. You will learn how a virtualized ...
Mellanox Technologies is a leading supplier of semiconductor-based, high-performance, InfiniBand interconnect products that facilitate data transmission between servers, communications infrastructure equipment, and storage systems. The company's products are an integral part of a total...
The reason for much of the chatter about mashups and Service-Oriented Business Applications (SOBAs) arises from the fact that mashups, and Web 2.0 in general, are primarily social phenomena, while SOBAs, and SOA generally, are primarily business phenomena: the 'B' in 'SOBA' indicates t...
Industry veteran Paul Lipton, Senior Architect specializing in SOA and Web services in the Wily Technology Division of CA, will be giving a session at SOA World 2007 East in New York (June 24-27, 2007) called 'The New SOA Synergy' in which he will explain how runtime governance, triage...
'It's clear that many of the services we consume and manage going forward will be services that exist outside of the enterprise, such as subscription services from guys like Salesforce.com, or perhaps emerging Web services marketplaces,' says David S. Linthicum, who will be giving a se...
The reason for much of the chatter about mashups and Service-Oriented Business Applications (SOBAs) arises from the fact that mashups, and Web 2.0 in general, are primarily social phenomena, while SOBAs, and SOA generally, are primarily business phenomena: the 'B' in 'SOBA' indicates t...
Nexaweb's Enterprise Web 2.0 solutions enable enterprises to rapidly deploy Richer, Thinner, Faster applications over the Web. Specifically, applications built with Nexaweb deliver the high performance and robust functionality of client/server software with the universal reach, no-inst...
The Real-World Java Seminar is a one-day event that's packed with technical presentations delivered by the Java industry experts. Attending this event will allow you to take a fresh look at the architecture of the projects you're working on now and can serve as a roadmap for your furth...
Services are everywhere, from internally-focused SOAs to public services from Federal Express, eBay, Amazon and Google. But there's no 'User' in 'SOA'. And delivering services to business users can gets harder when enterprise application requirements for security and availability are a...
ZapThink is an IT advisory and analysis firm that provides trusted advice and critical insight into the architectural and organizational changes brought about by the movement to Service-Oriented Architectures, Web Services, and Enterprise Web 2.0. We provide our three target audiences ...
Convincing stakeholders that security should be a central precept in SOA lifecycle processes can be challenging. It requires using working, hands-on examples to shatter preconceptions and then demonstrating effective, layered defenses to establish belief in the practices. Laying down d...
Three CEOs have announced their participation in SYS-CON.TV's Power Panels, to be held during the colocated SOA World Conference & Expo and Enterprise Open Source Conference & Expo at the Roosevelt Hotel in New York June 25-27, 2007. Doug Levin, CEO of Black Duck Software, will be feat...
Active Endpoints the leading provider of BPEL-based Service-Oriented Architecture (SOA) orchestration products and services, announced public Beta availability of ActiveBPEL for People, an integrated ActiveBPEL-based solution for human interaction and workflow management. The new produ...
This presentation will demonstrate a fully integrated and secured service-oriented architecture (SOA) using WebSphere Process Server, WebSphere ESB, WebSphere Message Broker, WebSphere MQ, Workplace Forms, WebSphere Portal and Tivoli Access Manager - all integrated together. We will ex...
In this SOA World Conference & Expo session, Frank Cohen will introduce the technologies that go into a SOA development stack, including composite applications, application servers, ESBs, Master Data Management, registry/epository, XML parsers, Workflow engines, databases, and protocol...
Parasoft is the leading provider of innovative solutions for automated testing and analysis within the software development lifecycle. Parasoft products and services enable software developers and IT organizations significantly to enhance total software quality and security, accelerate...
Applications continue to become more on-demand and application environments continue to grow in complexity and scale. Real-time troubleshooting is now a requirement for every application administrator, developer and support person. How can developers, data center professionals and supp...
Fiorano Software, a US Corporation headquartered in Silicon Valley, CA. Fiorano is a leading provider of enterprise class business integration and messaging infrastructure technology. Companies use Fiorano products to develop real-time competencies, improving operational efficiencies a...
Farata Systems is a leading IT consulting and product development company providing enterprise-wide IT solutions specializing in the area of rich Internet applications. The company has been created by the merger of two consulting companies: Computer Technology,Inc., and Smart Data Proc...
Since 1994, Nastel has been committed to consistently delivering robust, smart software solutions that provide control and visibility into performance of critical business processes relying on SOA and middleware infrastructure. Nastel's clients are accountable to their organization to ...
Building SOA-compliant business logic without programming According to IBM, Gartner, and other industry pundits, SOA applications will usher in a major replacement of the legacy systems that currently power organizations and commerce around the world. ZapThink, by contrast, sees SOA as...
Solstice Software (www.solsticesoftware.com) provides the foremost testing solution for integration and SOA initiatives for large organizations with complex integration requirements-including five of the nation's largest financial institutions. Solstice Integra Suite is the only integr...
SYS-CON.TV's Times Square Studios hosted Sean Rhody, tech chair of SOA World Conference & Expo and the editor-in-chief of SOAWorld Magazine. The 11th International SOA World Conference & Expo 2007 East, colocated with the second annual Enterprise Open Source Conference, and first inter...
SYS-CON Events announced today that webMethods joined SOA Web Services Edge 2007 East Conference & Expo as 'Gold Sponsor.' webMethods provides business process integration to over 1,400 of the world's largest corporations and government agencies, enabling them to achieve faster busines...
The original goal of the Service Oriented Architecture (SOA) concept was to build flexible, loosely coupled systems. That meant removing or lessening the runtime dependencies between components or endpoints. One of the best, if overused, examples of loosely coupled systems is the way t...
With mounting pressure to decrease data center costs while staying on top of IT infrastructure, enterprises are pitted with the challenge to optimize their data centers. To meet this challenge, many are embracing virtualization. While this provides answers to IT managers' challenges, m...
Greschler is the director of virtualization strategy at Microsoft, and is focused on virtualization management tools for the desktop and datacenter. Greschler came to Microsoft with the July 2006 acquisition of Softricity. Prior to joining Microsoft, Greschler was co-Founder of Softric...


SOA World Latest Stories
The SEC has fined two ex-Dell accountants who rigged Dell’s books between 2001 and 2003 to meet Wall Street expectations to court, charging them with fraud. Erstwhile chief accounting officer Robert Davis and assistant controller Randall Imhoff had a bunch of “cookie jar” reserves that...
News agencies around the world are reporting that HP is taking its former CEO Mark Hurd to court, just 24 hours after Oracle announced Monday that he'd been appointed Co-President of Oracle.
How do you engineer life-cycle management for the cloud? In his session at the 7th International Cloud Expo, Tim Waters, VP of Product Research at Adaptivity, will show how to implement an engineering life cycle for the cloud that links service catalog and delivery to runtime change ...
What is involved in transitioning into and operating within a cloud environment? Key areas include considerations surrounding planning and execution; impact to skill-sets, cultural, policy changes, and governance; and views from the business, end user and infrastructure In their sess...
How can organizations use enterprise/private cloud capabilities to improve information-sharing? In his session at the 7th International Cloud Expo, Ira A. (Gus) Hunt, CTO to the CIO of the Central Intelligence Agency, will discuss how the Intelligence Community has been using enterpri...
Intel is buying Germany’s Infineon Technologies’ profit-struggling wireless baseband chip business for $1.4 billion cash, roughly three times revenues. It’ll give the semi giant a piece of Apple’s ARM-based iPhone business and a position in other Atom-free wireless widgets. ARM is th...
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SOAWorld 2007 West Speakers Include...


MALLADI
eBay

GABHART
Web Age
Solutions

LIPTON
CA

THAIN
Sybase

JAAMOUR
Parasoft

RIX
SAIC

TEMKIN
Laszlo

GENDRE
ILOG

CHAPPELL
Oracle

ALUR
JackBe

RODRIGUEZ
TwoConnect

JACOBI
Kaazing

QUINN
TIBCO

PELLEGRINI
Active Endpoints

MATSUMURA
webMethods

KARUNASENA WS02

SYS-CON EVENTS


 Past Events Archive
SOAWorld Conference & Expo 2007 West
www.soaworld2007.com
Virtualization Conference & Expo 2007 West
virt2007west.sys-con.com
AJAXWorld 2007 Conference & Expo West
ajaxoct07.sys-con.com
SOAWorld Conference & Expo 2007 East
soa2007east.sys-con.com
Virtualization Conference & Expo 2007 East
virt2007east.sys-con.com
AJAXWorld 2007 Conference & Expo East
ajaxmarch07.sys-con.com
Real-World AJAX Seminar
www.ajaxseminar.com
Ruby on Rails Seminar
www.rubyonrailsseminar.com
Real-World Flex Seminar
www.flexseminar.com
Other SYS-CON Events
events.sys-con.com

 SOAWorld 2007 East Delegates Represented...
• AccuRev
• Adea Solutions
• Adobe Systems, Inc [3 delegates]
• ADP
• Aeropostale, Inc
• Aetna
• Akbank Training Center
• American Family Insurance
• American International College
• American Modern Insurance
• Amphion Innovations
• Amplify LLC, Clipmarks [2 delegates]
• Anderson Consulting
• Arrow Electronics [3 delegates]
• Ashcroft Inc
• Athabasca University
• ATS
• Audatex
• Avanade, Inc.
• Avaya Inc. [5 delegates]
• Azul [2 delegates]
• Backbase [2 delegates]
• Bank of America
• Bank of NY
• Barnes and Noble
• Barnex Investment International Limited
• BEA
• Bear Stearns [2 delegates]
• Bendel Newspaper Company Limited
• BizInnovative
• Bloomberg [2 delegates]
• BlueBrick Inc.
• BMC Software
• Boeing
• Bottomline Technologies [2 delegates]
• BP
• Broadcom
• CA [2 delegates]
• CalAmp [2 delegates]
• California Department of Social Services
• Cape Clear
• CareFirst, Inc.
• Car-Part.com [2 delegates]
• Centric CRM [4 delegates]
• Chariot Solutions [4 delegates]
• Chordiant Software [2 delegates]
• Cisco Systems [2 delegates]
• Citrix Systems, Inc.
• City of New York
• Cneils
• Comcast [2 delegates]
• Community Connect [2 delegates]
• Composite Software [5 delegates]
• Conservation International
• Consultant eds / wamventures.com
• Control Module, Inc.
• Corporate Technology Partners
• CorraTech [2 delegates]
• Cortlandt Technology Partners [2 delegates]
• CPUC
• Credit Suisse
• CRIMSONLOGIC PTE LTD [2 delegates]
• Critical Resource Tech
• Crosscheck Networks
• Cyberboom
• Cynergy Systems, Inc. [2 delegates]

   read more...