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2007 West Gold Sponsors
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2007 West Silver Sponsor
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2007 West Exhibitors
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Media Sponsors
Goingtomeet.com Conference Directory

2007 East

PLATINUM SPONSORS:
IBM
The Case for an SOA Foundation

GOLD SPONSORS:
Laszlo
Presentation & Demo
Parasoft
Presentation & Demo
webMethods/SoftwareAG
Customer - SOA at National Bank of Canada

SILVER SPONSORS:
Active Endpoints
Wake Up to the Power of ActiveBPEL
WSO2
Session by Asankha Perera

EXHIBITOR PLUS:
Nastel
Monitoring Messaging based SOA
Nexaweb
Enterprise Web 2.0 Reference Architecture - AJAX, SOA, and Open Source
Solstice Software
Presentation & Demo

POWER PANELS:
Virtualization Power Panel
Moderator: Alessandro Perilli - Speakers: Toufic Boubez and Jonathan Clark
SOA Power Panel
Moderator Sean Rhody - Speakers: Fred Holahan and Dave Mavashev and Asankha Perera and Ian Thain
EOS Power Panel
Moderator: Roger Strukhoff - Speakers: Doug Levin and David Temkin

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The Most Significant SOA and Open Source Events of 2007!

SOA Web Services Session

This session will provide guidelines, best practices, and a methodology to design and implement Business Rules Engine based projects to service-enable your enterprise. The implementation areas will apply to large enterprise applications with multiple dependencies.
Much of enterprise software is of woeful quality, many new projects often take a waterfall approach, and teams attempting to deliver enterprise apps often do so inconsistently. Come listen to one of the authors of the Agile Manifesto paint a picture of 3 ways to look at software develo...
Web2.0 applications, such as Flickr, del.icio.us and Upcoming.org are getting more popular among web applications today. They often expose APIs that allow developers to build mashups, which combine various Web service for a greater good!
This session will answer the question: How can I use SOA to make my business more agile, efficient, responsive, and profitable? It will cut through the hype surrounding Service Oriented Architecture and explain what it means for the business.
Uncertainty on how to support component services has grown and created a greater chasm between application development and operations. As organizations allow for partners, customers and even other business units to use component services, there can be great success.
This presentation is a real-world case study. It provides insights and the business rationale that was used by a major travel industry service provider to embark on a complete transformation of their legacy IT systems to SOA.
This session is a live demo of development of the Web Services using Eclipse and Web Tools Project (WTP).
SOA is an Enterprise concept, but in order to achieve a SOA you either have to Service Enable existing applications and / or you have to build new applications that can take part in a SOA.
Microsoft Windows Workflow Foundation (WF) serves as a framework for integrating a workflow engine into applications. The same framework can be used to coordinate information flow between multiple Web Services. This allows developers to create long-running Business Process using WF w...
Before Copernicus, the sun was thought to revolve around the earth; to speak otherwise was to invite charges of heresy. Copernicus eventually reversed this popular notion by showing that earth in fact revolves around the sun. Similarly on the Web, the server has always been the center ...
This presentation provides software developers, architects, and technical leads, a fresh perspective on how to develop enterprise-class SOA Java applications rapidly, using Agile methods, plain-old Java objects (POJOs), the Spring Framework, Hibernate, and Eclipse.
Too many teams create very decent products that, for whatever reason, fail to rise above the crowd and truly capture the popular imagination. They are surprised when their products are mostly ignored by the marketplace, which seems to be captivated by some other shiny geegaw that's fun...
Service-Oriented Architecture (SOA) is at the heart of many major IT initiatives and vendor offerings. However, while SOA has the potential to deliver business value through streamlined application integration, as well as integration with partners and suppliers, the open nature of SOA...
In this session, David Boloker, CTO Emerging Technologies, and Adam Peller, Senior Engineer, IBM Software Group will discuss what OpenAjax is and how it will grow Ajax adoption to the next phase!
This session will provide guidelines, best practices, and a methodology to design and design application leveraging Process Orchestration in the SOA initiatives. The implementation areas will apply to large enterprise applications with multiple dependencies.
In planning and building SOA, concrete examples often are useful: SOA designers, vendors and users can reference a wealth of abstract guidelines, descriptions of functional layers and sets of specific standards, or software that fulfill SOA requirements.
Microsoft Windows Workflow Foundation (WF) serves as a framework for integrating a workflow engine into applications. The same framework can be used to coordinate information flow between multiple Web Services.
SOA offers great promises to spawn a new wave of innovation and productivity gains impacting entire value chains. If most IT organizations have started pilot projects using some kind of web services toolkit, they also realize it will not be enough to reach the agility they need to alig...
Coleman founded and was the first chairman and CEO of BEA Systems. Under his leadership, BEA became the fastest software firm ever to exceed $1 billion in annual revenue.
The ability to establish identities across domains to partners and customers is driving Web services security-related issues and standards, such as SAML and WS-Security. In this session we will discuss how federated identity is being used in Web services and will outline the security-r...
In this session, newly elected Web 2.0 Workgroup member Ajit Jaokar will discuss the wider impact of 'Web 2.0' ?sometimes referred to as the 'Global SOA'?including the use of AJAX especially for mobile applications.
SOA is all about an approach to IT-a design encompassing all IT assets, and the design has to be mapped to technology. Historically, companies used CORBA or messaging systems such as WebSphere MQ to implement their SOA designs. Today, the preferred SOA infrastructure software is Web se...
While the enterprise uptake of SOA architectures can achieve great efficiencies and enhancements to back-end processes, SOA architectures often ignore a critical consideration: the end user. AJAX fills this gap perfectly.
The term 'Web Services' was once synonymous with SOAP, but many improvements and variations have sprung up over the past few years. Some, like Yahoo!'s pioneering use of JavaScript Object Notation (JSON), are targeted squarely at the new generation of Web 2.0 applications and eliminate...
This session will provide business and IT stakeholders line of sight into critical components of architecting SOA. The service-driven enterprise is optimized around service-efficiently servicing customers, partners and employees-and accelerating the service response time of the busines...
JSON is a universal data format. It provides an uncommonly effective bridge for moving data between systems and between languages.
The promise of SOA is clear — Increased agility, reduced costs, tighter alignment between the business and the application logic that runs the business. What's missing however is the process to get from your existing enterprise application architecture to the promise of SOA, and the ab...
Rich Internet Applications are perfect for consuming enterprise services. As SOA evolves toward reusable components that can be accessed inside and outside of the corporate intranets, they need to provide outside developers with customizable pre-built components that can be easily inte...
Cory Isaacson, president, Rogue Wave Software, will host a presentation and demonstration on achieving optimal application performance in a SOA environment.
In this session Anil Saldhana, a developer in the web services team at JBosswho also leads the Apache Scout project on Apache, will describe how J2EE Web Services in JBoss can be used to achieve a Service Oriented Architecture in an enterprise with heterogenous systems and different pr...
In today's business environment, change is the only constant, which makes speed and agility a key basis for competitive advantage. This is why so many organizations are moving toward services oriented architectures as the new basis for IT. But despite the considerable promise of SOA, i...
The concept of adding the phone system to your company’s SOA framework may sound radical. But as IP telephony systems become more commonplace, the phone system is “just another business application,” and it is natural to integrate it with other business systems. As vendors begin to s...
Adobe Flex is a complete application development solution for creating and delivering cross-platform rich Internet applications within the enterprise or across the web. Leveraging the ubiquitous cross-browser Flash Player, Flex enables developers to deploy applications that have the re...
With the insurgence of rich clients in enterprise communications, technology leaders are faced with a wide array of solutions for creating productivity enhancing web clients. In this session, Jim will explore business cases and technology options for employing Flash based applications ...
As SOA becomes the prevailing model for enterprise infrastructures, unique architectural challenges need to be mastered in order to fully enjoy the capabilities SOA provides. SOA infrastructure must support operational flexibility, a heterogeneous application environment, global deploy...
Significant investments in the successful management and administration of many critical business systems have had mixed success over the years. In a new, more competitive age of regulation and globalization, SOA promises much in terms of business agility and efficiency, but how do we ...
Solving complexity has been a continuing goal of application architects & developers since we started writing programs. While SOA techniques do a great job at standardizing the interface between systems and BPEL attempts to standardize the logic flow between services, they tend to brea...
The emerging Web 2.0 movement is emphasizing the same things as SOA -- which is rapidly emerging as the best practice for building services, reusing IT assets, and providing open access to data and functionality. Web 2.0 and SOA are in fact beginning to converge.
Adobe provides the development community with the best tools available for rich internet development and dynamic web application development. Flash is the platform of choice for developing next generation web applications, the Flex 2 platform is Adobe's new rapid development environmen...
This session will address how to approach SOA management from a project-based level while still allowing room for future expansion and incremental growth to an enterprise-wide SOA. It will provide valuable insight into how SOA management can help organizations ease the complexity of m...


SOA World Latest Stories
Cloud Computing Journal caught up with the CEO of a major new player in the fast-emerging Cloud ecosystem - a CEO who has taken an interesting and unusual decision. While signing up as the Platinum Plus Sponsor of the 5th International Cloud Expo, he and his company have decided to rem...
Gartner is now projecting 19.7% growth in worldwide PC shipments this year. That would mean 366.1 million units with tablets accounting for 10.5 million. Gartner expects revenues to increase 12.2% to $245 billion, which is way more than the measly 1.9% increase it was projecting in Dec...
W3C, which hasn’t had a CEO since at least last July, has hired ex-Novell CTO Jeff Jaffe, who was reorg’d out of there at Christmas. He’s supposed to run the place day-to-day and do battle with its bureaucracy, standards process, political in-fighting and budget on an MIT salary with...
We started 3Tera to radically ease the way IT deploys, maintains and scales – MANAGES - applications. Our AppLogic® cloud computing platform provides the foundation of our partners’ orchestration of cloud services for public and private clouds around the world. Today, we’re taking the ...
Law enforcement is no different in its IT needs and constraints from many other enterprises – they run legacy hardware. Migrating to a new on-premise system and hardware can be cost-prohibitive. This compels decision-makers to look for advice and evidence on how to successfully evolve ...
Do you want a top down, business-driven, automated data center where efficiencies deliver agility and the ability to innovate? Do you want to learn how to deal with challenges such as virtual machine sprawl, additional storage requirements, increased systems management requirements, ne...
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SOAWorld 2007 West Speakers Include...


MALLADI
eBay

GABHART
Web Age
Solutions

LIPTON
CA

THAIN
Sybase

JAAMOUR
Parasoft

RIX
SAIC

TEMKIN
Laszlo

GENDRE
ILOG

CHAPPELL
Oracle

ALUR
JackBe

RODRIGUEZ
TwoConnect

JACOBI
Kaazing

QUINN
TIBCO

PELLEGRINI
Active Endpoints

MATSUMURA
webMethods

KARUNASENA WS02

SYS-CON EVENTS


 Past Events Archive
SOAWorld Conference & Expo 2007 West
www.soaworld2007.com
Virtualization Conference & Expo 2007 West
virt2007west.sys-con.com
AJAXWorld 2007 Conference & Expo West
ajaxoct07.sys-con.com
SOAWorld Conference & Expo 2007 East
soa2007east.sys-con.com
Virtualization Conference & Expo 2007 East
virt2007east.sys-con.com
AJAXWorld 2007 Conference & Expo East
ajaxmarch07.sys-con.com
Real-World AJAX Seminar
www.ajaxseminar.com
Ruby on Rails Seminar
www.rubyonrailsseminar.com
Real-World Flex Seminar
www.flexseminar.com
Other SYS-CON Events
events.sys-con.com

 SOAWorld 2007 East Delegates Represented...
• AccuRev
• Adea Solutions
• Adobe Systems, Inc [3 delegates]
• ADP
• Aeropostale, Inc
• Aetna
• Akbank Training Center
• American Family Insurance
• American International College
• American Modern Insurance
• Amphion Innovations
• Amplify LLC, Clipmarks [2 delegates]
• Anderson Consulting
• Arrow Electronics [3 delegates]
• Ashcroft Inc
• Athabasca University
• ATS
• Audatex
• Avanade, Inc.
• Avaya Inc. [5 delegates]
• Azul [2 delegates]
• Backbase [2 delegates]
• Bank of America
• Bank of NY
• Barnes and Noble
• Barnex Investment International Limited
• BEA
• Bear Stearns [2 delegates]
• Bendel Newspaper Company Limited
• BizInnovative
• Bloomberg [2 delegates]
• BlueBrick Inc.
• BMC Software
• Boeing
• Bottomline Technologies [2 delegates]
• BP
• Broadcom
• CA [2 delegates]
• CalAmp [2 delegates]
• California Department of Social Services
• Cape Clear
• CareFirst, Inc.
• Car-Part.com [2 delegates]
• Centric CRM [4 delegates]
• Chariot Solutions [4 delegates]
• Chordiant Software [2 delegates]
• Cisco Systems [2 delegates]
• Citrix Systems, Inc.
• City of New York
• Cneils
• Comcast [2 delegates]
• Community Connect [2 delegates]
• Composite Software [5 delegates]
• Conservation International
• Consultant eds / wamventures.com
• Control Module, Inc.
• Corporate Technology Partners
• CorraTech [2 delegates]
• Cortlandt Technology Partners [2 delegates]
• CPUC
• Credit Suisse
• CRIMSONLOGIC PTE LTD [2 delegates]
• Critical Resource Tech
• Crosscheck Networks
• Cyberboom
• Cynergy Systems, Inc. [2 delegates]

   read more...